Article • September 15, 2010

Joy Ride

Find Your Dream Car Based On Your Preferences And Lifestyle

Shopping for a new car can be overwhelming, to say nothing of the pushy salespeople you encounter.

To make auto shopping easier, there’s Honk, a site that uses your interests, lifestyle and the advice of others to help you find the perfect car.

Start by creating an account and selecting a few models of car that you like (or dislike) and inputting some information about yourself. Are you outdoorsy? Married? An urbanite? Speed freak? Honk uses this information to help find the right fit for you.

Your dashboard will alert you whenever someone posts a new review or comment on a car you’ve selected. By ranking a car’s attributes (e.g. safe over sporty or stylish), the pool is narrowed down. And since they’ll eventually have an opinion anyway, friends can also comment on your selections.

Once you’ve made your selection, Honk will find the lowest price on your dream vehicle in your area, free of charge.

Gassing up the vehicle, however, will still cost you.

Visit Honk


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