Quickly Identify Fake Reviews on Amazon - Netted
Video • August 5, 2016

Quickly Identify Fake Reviews on Amazon

Fakespot analyzes reviews and flags fake ones for products on Amazon

It’s what Aunt Marge always said: Don’t believe everything you read on the internet. True, but with this website you can trust Amazon reviews.

INTRO: Reviews for literature and film are important, culturally speaking. But let’s be real, the only reviews that really matter are the ones on Amazon. Because a 5-star review from a user named Sir Mix-A-Lot42 plays a huge role in what $500 blender I buy.

FAKESPOT: But how do I know if Sir Mix-A-Lot actually used that blender? Head to Fakespot, a website that can detect fake reviews on Amazon. Just enter the product page URL, or install the Chrome or Firefox extensions, and Fakespot analyzes all the reviews, flags suspicious ones, and assigns them a letter grade based on their trustworthiness.

OUTRO: Here’s what it won’t tell you: The first blender was patented in 1922, sparking a beverage revolution that gave us a whole new way to trick people into eating fruits and vegetables, the smoothie.

CLOSE: And that’s your cheat code. Later nerds.