Guide • January 30, 2019

5 Webby-winning Projects For a Better World

Check out 5 Webby-winning projects that make a difference

Flint is a Place

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Flint, Michigan, has become a nationwide symbol for government negligence and economic struggle. But this cross-platform documentary series encourages people to see what else Flint is: home to a top female boxer, a resilient community, and more. Challenge your perceptions of Flint with the People’s Voice Winner in Cultural Blog/Website.
The Annoying Lump

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Sixty-five percent of New Zealand consumers are annoyed by ads. To help the New Zealand Breast Cancer Foundation, Colenso BBDO created a pink lump that stalked users on the Internet until they booked a mammogram. Educate yourself on breast cancer, and check out the Webby for Good-recognized People’s Voice Winner for Advertising – Best Media Strategy.
Destination Pride

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Traveling the world is complicated as an LGBTQ+ person. Google created this data-driven platform to help visualize basic laws, rights, and social sentiments affecting LGBTQ+ travellers. This Webby-winning mobile site in Public Service & Activism brings awareness of these issues to all of us.
Lakota in America

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Square and Even/Odd created this stunning film shedding light on Genevieve Iron Lightning and the Lakota community of the Cheyenne River Reservation. The People’s Voice Winner for Branded Documentary honors the right to celebrate Lakota heritage, in the midst of struggles.
Escalating GIFs

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To illustrate the severity of constant bullying, Ogilvy and Mather Germany created GIFs of bullying scenes, with one catch: The more a GIF repeated, the more the bullying intensified. This important anti-bullying project won a Webby in Social – Public Service & Activism.